Review guidelines

Trusted business reviews and comments give consumers the opportunity to share the experiences they've had with Australian businesses. They also help other consumers decide which businesses to use.

A review is one person's first-hand experience with a business. A comment is a response to a review.

Comments give business owners the opportunity to respond to reviews about their own company. They can say thank you for the praise, apologise for a mistake or give their side of the story.

Comments can also be posted by non-business owners and allow TrueLocal's community of users to discuss and compare their experiences.

All reviews and comments are screened by a team of moderators working around the clock. We moderate all reviews and comments as quickly as possible, however due to the volume of submissions there can sometimes be delays.

We will publish, reject or remove any review or comment at our discretion.

All reviews and comments submitted to Trusted business become the property of TrueLocal.

We may reproduce any part of a review or comment for publication or broadcast in marketing material, newsletters, on social networking sites, newspapers, magazines, TV, radio or online.

TrueLocal is under no obligation to remove a review or comment when requested by the reviewer or business owner.

We accept both positive and negative reviews and comments, so long as they appear to be honest, authentic and written by someone who has had first-hand experience with the business.

We like reviews and comments which are helpful, interesting and funny. Providing as much detail and supporting information as possible will make it more likely for a review to be accepted.

Our moderation team are experts at spotting fake and offensive reviews and comments and will reject anything which doesn't comply with Truted business review guidelines.

We reject reviews or comments which:

When a review or comment is rejected at initial submission, we send the reviewer an email. Trusted business regularly evaluates the integrity of published reviews and comments. As such, published reviews and comment that don't meet our Review Guidelines may be removed at a later time without notice and in this case, we do not send the reviewer an email. Trusted business decision is final and we won't enter into any further correspondence about the matter.

We don't accept reviews by business owners, their staff, or ex-staff, on their own business listings. This includes business owners writing testimonials on behalf of customers and staff or ex-staff writing disgruntled criticisms of the business. Trusted business users often consider these reviews unhelpful or fake. However we do encourage business owners to submit comments in response to customer reviews about their business.

A collection is a group of tags, that are created for all sorts of reasons - to share a day you've had, to create a list of places you really want to visit, or lists of your personal favourites. You can create collections from your own tags.

Tags are short hints, tips or opinions, images or videos of a place or business. They're currently a feature on our Android app, and we'll be rolling it out to our iPhone app soon. They're all about sharing your experiences of places you've been and businesses you've tried in a few words.

All reviews and comments are screened by a team of moderators working around the clock. We may reject, remove any review or comment at our discretion.

All tags submitted, and all collections created within Trusted business become the property of TrueLocal.We may reproduce any part of a tag or collection for publication or broadcast in marketing material, newsletters, on social networking sites, newspapers, magazines, TV, radio or online.

TrueLocal is under no obligation to remove any part of a tag when requested by the tagger or business owner.

We accept both positive and negative tags, so long as they appear to be honest, authentic and written by someone who has had first-hand experience with the business.

We like tags which are helpful, interesting and funny.

Our moderation team are experts at spotting fake and offensive reviews and comments and will reject anything which doesn't comply with Trusted business review guidelines.

We'll reject a tag if:

And we'll reject a photo or video if it:

We don't accept tags by business owners or their staff on their own business listings.